The Fine Print of Self-Publishing

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Trafford Publishing - Contract & Services Reviewed in The Fine Print of Self-Publishing

http://www.trafford.com

FORMAT OF BOOK: Paperback and hardcover (ebooks are included with some packages)

GENRES ACCEPTED: All

PUBLISHING FEES: Trafford Publishing offers seven publishing packages for books with black-and-white interiors, as well as several additional packages for full-color and children's books (which will not be discussed here). A side-by-side comparison of the seven packages can be found at http://www.trafford.com/Packages/BWaspx.

Prime Package: This package costs $799 and includes:

• ISBN

• Template-based custom cover: Includes one free round of corrections. You can supply your own artwork if you wish, or select images or ideas from their image library.

• Book design and interior layout

• Worldwide distribution through Amazon.com and BarnesandNoble.com

• Personalized page in the publisher's online bookstore

• One round of proof corrections

Watermark Package: For $1,299, this package includes everything in the Prime Package, plus:

• Fifteen free copies

• Listing through publisher's online store

• Copyright registration

• Inclusion in Google Book Search and Amazon Search Inside!

• Cover copy polish, where editorial staff turns your ideas into "intriguing cover text"

Elite Package: For $1,899, this package includes everything in the Prime Package, plus:

• Library of Congress Control Number (LCCN)

• Twenty free paperback copies

• Fifteen hardcover copies

Signature Package: For $2,499, this package includes everything in the Elite Package, plus:

• Thirty free paperback copies

• Fifteen hardcover copies

• Barnes & Noble's See Inside program

• Book marketing program: According to the Trafford representative, "Marketing kits generally involve bookmarks, posters, postcards that you can give to anyone in your area. Internet marketing is also done through Trafford's website and making your book available to Amazon.com and other book sites."

Signature Bookseller Package: For $2,999, this package includes everything in the Signature Package, plus:

• Forty free paperback copies

• Twenty hardcover copies

• Bookseller's return program

• Book buyer's preview, allowing retailers to preview your first chapters before ordering

WebBlazer Package: For $4,999, this package includes everything in the Signature Bookseller Package (including the free copies), plus:

• Social media setup (profiles on Facebook, MySpace, and other more book-focused communities)

• Standard publicity: This is a press release and a list of three hundred targeted media outlets based on your topic and location. The way the description is worded sounds like you simply get the press release and a list of addresses, but in an email the publisher assured me that they send the press releases out themselves.

• Personalized WebBlazer website, which is separate from the page on Trafford's bookstore and contains information about your book

• Multiple book email campaign

Editorial Connoisseur Package: For $7,499, this package includes everything in the Signature Bookseller Package (and does not include the WebBlazer additions), plus:

• Fifty paperback copies

• Twenty-five hardcover copies

• Book-signing kit

• ForeWord Clarion book review and ForeWordMagazine ad

• Content editing, up to 70,000 words (after which add $0.035/ word)

• Newswire Plus, which makes your press release available to over 17,000 media

NOTE:  This is a portion of the actual review of Trafford Publishing.  To learn more about Trafford Publishing's contract terms, printing fees, and royalty structure, you have to buy the book.